Universal Horror Unleashed, the new year-round horror experience opening in Las Vegas on August 14th, is offering fans their first glimpse inside the attraction thanks to photos shared by the original, long-time Jack the Clown actor James Keaton on Twitter/X: @MrFurious32821.
The new venue, set in a story-driven warehouse environment, blends themed food, drinks, merchandise, and roaming scareactors into a single immersive experience. Creepy characters live within the warehouse and feature detailed backstories. Visitors are encouraged to engage directly with these characters, with some extended interactions lasting 30 minutes or more, allowing for personalized, repeatable visits with varying outcomes (unlike brief scare-actor interactions at Halloween Horror Nights).
Among the newly revealed photos is a look at the main bar, a large industrial setup with rusted finishes and a steaming boiler centerpiece, all fitting the gritty warehouse aesthetic.
Another image shows a stage built in the style of a traveling circus wagon, complete with wooden wheels and a glowing clown face backdrop. This stage appears to be used for live performances and interactive moments.
Keaton also shared photos from a recent dress rehearsal, where Jack the Clown, Chance, and some of their “assistants” engaged with guests.
An additional image shows the Scarecrow: The Reaping area, featuring a fully-constructed farmhouse and barn. The dust bowl-inspired setting includes a weathered truck parked outside.
Universal Horror Unleashed will also feature three other haunted house experiences: Universal Monsters, The Texas Chainsaw Massacre, and Blumhouse’s The Exorcist: Believer.
Universal Horror Unleashed is brought to us by the masters of horror at Universal, known for its legacy of terrifying stories and experiences. The all-new horror experience acts as the anchor tenant in the 20-acre expansion of AREA15, an immersive entertainment district in Las Vegas. The all-new venue opens August 14th, 2025, and tickets are on sale now; ranging from $59 to $99, with options for one-time or unlimited house access, including discounts for Nevada residents.
